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The sunny side of Brexit: Caravan and Holiday Parks Market Report 2017

Marketing / 18 Jan, 17

2016 provided a largely fine summer, which aided by an equally warm and dry autumn provided a successful season for caravan and holiday parks.

Click here to view the full report.

The Brexit outcome in June resulted in a decrease in the value of the pound, making foreign travel more expensive for UK tourists.The recent recession, coupled with the increasingly trendy ‘staycation’ concept has helped to make holidaying in the UK a more popular choice amongst UK tourists. And whilst holiday and caravan park bookings were already looking promising for 2016, some park operators have already enjoyed a surge in enquires since the vote.

Trading conditions in the industry and demand for park businesses at present is more buoyant than any time since the 2008 boom. Park homeowners are reporting strong sales resulting in record levels of profits. In turn, this is creating further demand as owners seek to expand their portfolio and we are continuing to deal with numerous buyers seeking multi-million pound acquisitions.

The average value of touring pitches increased in value throughout the year and is expected to continue to do so. Static Holiday Pitch Value saw a 12% rise in the past 12 months taking it to an average of £18,000 per pitch, with highs of £30,000 at the top end. Residential pitches represent a microcosm of UK house prices with average values in South East England being approximately 25% higher than the rest of the UK.

Topics: News

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